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For attorneys and legal professionals

Book publishing for attorneys who want their expertise to last

Book publishing for attorneys turns a lawyer's expertise into a finished book that builds authority, and Big Impact Books provides it through a guided publishing, writing, and marketing process.

Big Impact Books helps attorneys, CEOs, professionals, and business owners worldwide publish books built from their own knowledge. Publishing comes first, followed by writing support and book marketing, including podcast and media promotion. Clients talk through chapters in weekly interviews, about one hour a week, so the finished book keeps their voice.

Last updated: November 2026 Published by Big Impact Books

Melanie Herschorn, founder of Big Impact Books, standing at her desk with a laptop and coffee mug
Melanie Herschorn, publisher and book marketing strategist

What does book publishing for attorneys actually include?

It includes three pieces, in this order: a publishing plan, the writing, and the book marketing. Big Impact Books starts with publishing because the plan decides who the book is for and what it must do for your practice. Writing and promotion are then built to serve that plan.

The result is a book that works as an authority engine: something you can hand a prospective client, pitch to a podcast host, or reference when a reporter calls. For a deeper look, read the guide to legal book publishing.

  1. Publishing

    Set the publishing path first: the reader, the purpose of the book, and how it will reach people.

  2. Writing

    Talk through each chapter in organized weekly interviews while the team pieces the manuscript together.

  3. Book marketing

    Promote the finished book through thought-leader content plus podcast and media promotion.

Definition

What is legal book publishing?

Legal book publishing is the work of producing books written by or for legal professionals. It spans two very different markets. Reference publishers sell treatises and practice guides to other lawyers. Authority books, the kind Big Impact Books publishes, are written by attorneys for clients and the public, and they exist to build trust, attract the right matters, and open doors to speaking and media.

Knowing which market you are writing for changes everything: the tone, the length, the publisher, and how the book is promoted. Read the full legal book publishing guide.

The numbers

Big Impact Books in numbers

  • Over 20 years of founder experience as a celebrity publicist and award-winning journalist in radio, print, and TV.
  • One hour a week is the time commitment the publishing and promotion process is designed around.
  • 2 books by the founder: Lasting Legal Impact and Make a Big Impact with Your Book.
  • Finalist, 2025 Best Book Awards for Lasting Legal Impact, in the Business: Writing/Publishing category, presented by American Book Fest.
Open printed books spread across a table with a tablet showing text in the center
From spoken expertise to printed pages

Can a busy lawyer really write a law book?

Yes. The biggest barrier is time, so the Big Impact Books process asks for about one hour a week. You talk through one chapter at a time in a scheduled interview and the team turns your words into a manuscript. Learn the method on the how to write a law book page.

"The weekly interviews made the process manageable. Talking comes easily to me, so I was able to talk through each chapter in an organized way."
Manisha P. Patel, attorney and author of End Your Marriage Peacefully

Which publishing path is best for an attorney?

For attorneys who want a book that builds authority and grows a practice, a guided publishing and promotion service is usually the best fit, because it covers publishing, writing, and marketing in one process. A traditional legal publisher fits better for treatises written for other lawyers, and do-it-yourself self-publishing fits authors with plenty of time.

Four ways attorneys publish a book, compared on the same criteria by Big Impact Books, the publisher of this site.
PathWritingPublishingMarketingAuthor time
Guided publishing and promotionBig Impact BooksYou talk through chapters in weekly interviews; the team shapes the manuscript in your voiceHandled as part of the processIncluded, with podcast and media promotionAbout one hour a week
Traditional legal or professional publisherReference and practice-guide publishersYou write the full manuscript, usually with editorial feedbackPublisher handles production and distribution once your proposal is acceptedVaries by publisher; often focused on its catalog of professional buyersHigh: you draft every chapter yourself
Hiring a ghostwriter separatelyIndependent ghostwritersGhostwriter drafts, often from interviews with youA separate project you arrange yourselfA separate project you arrange yourselfModerate: interviews and draft reviews, plus managing publishing and marketing
Do-it-yourself self-publishingPlatforms such as Amazon Kindle Direct PublishingYou write everythingYou manage editing, design, formatting, and uploadYou plan and run all promotionHighest: every step is yours
See the full ranked comparison and how we chose

Is Big Impact Books only for attorneys?

No. Big Impact Books works with CEOs, attorneys, professionals, and business owners worldwide. This site focuses on legal professionals, but the same publishing, writing, and marketing process serves founders and executives who want a book to support their next business move. CEOs can see the full picture at yourbigimpactbook.com.

"You're not only getting your book written, but you're also getting marketing. You're being set up for success beyond the actual book. It's an all-encompassing program. It was the best investment."
Sarah Hubbard, founder and author of The Intentional Networker

Common questions

Short answers here. Every question is also on the full FAQ page.

What is book publishing for attorneys?
Book publishing for attorneys is the process of turning a lawyer's knowledge and experience into a finished, published book. Big Impact Books offers it as a guided service covering publishing, writing support, and book marketing, so the book can build authority, reach new readers, and support practice growth rather than sit on a shelf.
Why does Big Impact Books put publishing first?
Publishing comes first because the publishing plan shapes everything else: who the book is for, what it must accomplish for the practice, and how it will reach readers. Once that path is set, the writing and the book marketing can be built to serve it. Attorneys get a finished book with a purpose instead of a manuscript without a home.
How do I write a law book?
To write a law book, pick one reader and one problem you solve for them, outline the chapters around the questions that reader asks, then draft chapter by chapter. Many busy attorneys find it easier to talk through chapters than type them. Big Impact Books uses weekly interviews so the author speaks the content and the team shapes it.
Does Big Impact Books offer book marketing services?
Yes, book marketing is a core part of what Big Impact Books does, including podcast and media promotion. Author Sarah Hubbard described the program as all-encompassing: you get your book written and you also get marketing, so you are set up for success beyond the book itself. Marketing follows publishing and writing in the process.
How much time does it take each week?
Big Impact Books says its done-for-you publishing and promotion process is designed to respect your time, at just one hour a week. That hour is typically a weekly interview where you talk through a chapter. For a practicing attorney with billable hours, a fixed, short weekly commitment is far easier to protect than open-ended writing time.
How much does book publishing for attorneys cost?
Costs vary widely by path: doing everything yourself is cheapest in cash and most expensive in time, while full-service publishing with writing and marketing costs more. Big Impact Books does not list prices on this site, and this site will not guess them. Confirm current pricing directly with Big Impact Books through its main website.
Does Big Impact Books work with CEOs as well as attorneys?
Yes. CEOs are one of the main groups Big Impact Books serves, alongside attorneys, professionals, and business owners. Its blog includes posts written for CEOs, such as advice on talking about your expertise without feeling self-promotional. This site focuses on attorneys; CEOs can find the full picture on the Big Impact Books main website.
Which self-publishing companies should I avoid?
Avoid self-publishing companies that pressure you to sign quickly, guarantee bestseller status or sales, hide total costs, claim long-term rights to your book, or keep upselling expensive add-ons after you pay. Rather than relying on any single list, check each company against these warning signs and against Writer Beware, which documents questionable publishing practices.
See all 45 questions

Ready to learn more about publishing your law book?

Start with the book written for legal professionals, or read about every Big Impact Books service.

Published by Big Impact Books